For the first time, the remarkable history of BIRKENSTOCK is presented in detail. The book “The Evolution of a universal Purpose and Zeitgeist Brand” presents a fascinating scientific investigation into the development of the renowned German shoe dynasty. It not only sheds light on the company history and evolution of the brand, but also explores the connection between shoes, health and culture. The historical findings are proof of BIRKENSTOCK’s innovative strength, perseverance and assertiveness, as well as the global brand’s clear purpose of enabling walking as intended by nature, which continues to this day. An indispensable publication for brand lovers, culture and fashion enthusiasts and lifestyle industry professionals.
- 20.5 × 27 cm
- English language
- 464 pages, more than 70 images
- Hard, printed textile cover
- Printed in Germany by Steidl Publishers
- ISBN: 978-3-421-07028-9
- Publisher: Deutsche Verlags-Anstalt (German edition) / Prestel (English edition)
- Editor: Dr. Andrea Schneider-Braunberger
- Authors: Kai Balazs-Bartesch, Alexander von den Benken, Emily Brayshaw, Taylor Bridges, Pierre-Yves Donzé, Hayley Edwards-Dujardin, Alice Janssens, Christian Kleinschmidt, Roman Köster, Jörg Lesczenski, Emanuela Scarpellini, Andrea H. Schneider-Braunberger (Ed.), Johanna Steinfeld, Liz Tregenza, Mary A. Yeager
The Evolution of a Universal Purpose and Zeitgeist Brand Paper Linen - White
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