BIRKENSTOCK Membership 🌟 Early access & exclusive benefits

BIRKENSTOCK Membership

Become a BIRKENSTOCK member and access exclusive benefits - like member events, early access to sales and limited-edition products.

Discover membership benefits

Member Exclusive Products Gain access to products that are only available to true BIRKENSTOCK fans

Birthday gift We will send you a special surprise on your birthday

Early access Get access to the best products and sale before anyone else

Early notifications Be the first to get informed when sold out products are back in stock

Member Events Community, craft, and culture—join BIRKENSTOCK member events at locations near you.

Explore member exclusive products

Bend Low

Natural Leather Patent

Black

Florida Fresh

Nubuk Leather

Faded Purple

Arizona Stealth Buckle

EVA

Light Rose

London

Suede Leather

Latte Cream

Bend Chelsea

Suede Leather

Taupe

Florida Flex Platform

Birko-Flor

White

Bend Low

Natural Leather Patent

New Beige

Florida Flex Platform

Birko-Flor

Black

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Join the community As a BIRKENSTOCK member, you are invited to exclusive events where craftmanship, comfort and community come together.

Stay up to date Sign up for our newsletter and be the first to get informed

"BIRKENSTOCK Membership is a place for people with a shared love for style and comfort to enjoy discounts, store benefits, and membership events that bring them closer to BIRKENSTOCK. "

Recent events for members

Store Events

We marked the opening of our new stores in Paris, London, and Amsterdam with exclusive events for our members. Guests enjoyed customized gifts, bespoke shoe designs created by local artists, and a foot scanner service offering personalized insights into their foot anatomy. To top it all off, members got to enjoy a refreshing glass of matcha crafted by local baristas.

Store Events

Görlitz Experience

We welcomed Birkenstock members from across Europe to an exclusive two-day experience in Görlitz, the heart of our craftsmanship. The event offered a unique opportunity to explore our product design, rich history, and meticulous production process up close. Members enjoyed personalized products, opportunities to engage with our team and a relaxing footcare session.

Görlitz Experience

At our events, we offer our members a variety of activities and benefits, including customized sandals and clogs, foot massages and insider knowledge about the brand.

SHOE CUSTOMIZATION

Let your shoes get customized by local leather and footwear artists.

FOOT SCANNER

Explore the foot anatomy and get size and fit advice.

FOOTCARE SESSIONS

Enjoy a foot massage using our Care Essentials foot care.

SPECIAL CUSTOMIZED GIFTS

Receive customized gifts including some made by local artists.

INSIDER KNOWLEDGE

Learn about the craftsmanship of our products and the heritage of our brand.

BIRKENSTOCK Membership FAQs

Is it free to become a BIRKENSTOCK member?

Yes, the BIRKENSTOCK membership is free to join and the benefits are free to enjoy.

How do I sign up for a BIRKENSTOCK membership?

To create a BIRKENSTOCK membership account, register online for free. All you need is your name and email address. You can also tell us your birthday if you want to receive a birthday surprise, plus your gender so that we can personalise our communication with you.

What are the benefits of signing up to the BIRKENSTOCK membership?

BIRKENSTOCK membership benefits include:

Early access to sale and product launches
Member-exclusive products
Birthday surprise
Early back in stock notification
Exclusive events and experiences

How does the BIRKENSTOCK membership work?

Once you've signed up for our membership, you'll have access to all the member benefits right away!

As a BIRKENSTOCK member will I automatically receive the newsletter?

The newsletter is optional, and you can choose to subscribe to it when you sign up. If you change your mind, you can subscribe or unsubscribe at any point by logging into your account and going to your newsletter settings.

What does the "Member Exclusive" tag mean on a product page?

Some of our products are for members only – that's one of the perks of the BIRKENSTOCK membership. To purchase one of these member-exclusive products, simply sign up for a free BIRKENSTOCK membership.

When do I get my birthday surprise?

You'll receive your birthday surprise by email – on your birthday!

What does BIRKENSTOCK do with my personal data?

Check out our privacy policy for a clear overview of how we handle personal data.

Can I cancel my membership?

Yes, you can cancel your membership at any point by logging in, navigating to your profile, and deleting your account.